Social Media and Communications Officer

We are looking for a creative and organized Social Media and Communications Officer to join our team. You'll lead on developing social media content, creating visual materials, and supporting key internal communications.

This role is all about helping us tell powerful stories and connect with more people. You'll play a key part in growing our online presence and encouraging more people to get involved and give.

The role will focus on:

•      Raising awareness of our work

•      Building an engaged and active online community

•      Strengthening our brand and visual identity

•      Growing our digital reach and influence

•      Helping increase donations through our digital channels

This is a hands-on role, ideal for someone with strong digital and visual skills, who enjoys working across a variety of comms tasks in a fast-moving, supportive environment.

What You'll do

Social media

•      Plan, create and schedule engaging content for our social media platforms (LinkedIn, Instagram, YouTube)

•      Review and refine social media strategy with Comms Lead

•      Set and monitor growth targets for engagement and reach

Media and campaigns

•      Support media and press opportunities, including drafting interview questions, coordinating asset requests, and liaising with broadcasters (e.g. BBC Radio 4 Appeal work)

•      Develop campaign narrative and messaging (slogans, positioning, and story selection for major appeals)

•      Coordinate with grassroots partner organisations to source stories, testimony, and assets for content

Video editing

•      Edit and produce short videos for campaigns, events, and impact storytelling

Visual asset design

•      Create graphics and visual content using Canva or similar tools (e.g. flyers, presentations, social posts)

•      Collaborate with fundraising team to support on building visual assets (e.g. presentations)

•      Use existing templates and brand guidelines

Lunch & Learn

•      Support internal engagement by coordinating communications for our Lunch & Learn sessions

•      Create invites, manage the calendar, and lead on promotional materials

Analytics and strategy

•      Develop and maintain social media strategy and funnel-based content planning (awareness, engagement, conversion)

•      Monitor performance through analytics tools and reporting, feeding insights back into content and channel strategy

General communications support

•      Draft simple creative briefs for external designers or freelancers

•      Update website content (no coding knowledge required)

•      Liaise with photographers, printers, or suppliers when needed

•      Support and coordinate with volunteers contributing to communications, design, or content creation

•      Other comms tasks as they arise

Essential

•      Experience managing social media channels for an organisation or project

•      Confidence using Canva and basic video editing tools, such as CapCut

•      A strong eye for visuals, layout and design consistency

•      Excellent written and verbal communication skills

•      Strong organisational skills, able to juggle multiple tasks and deadlines

•      A self-starter mindset, with initiative and attention to detail

•      Understanding of marketing strategies and how to reach different audiences

•      Understanding of safeguarding principles and dignity-first storytelling when working with sensitive testimony from women and girls

Desirable

•      Familiarity with Google Analytics and social media insights tools

•      Understanding of paid social media campaigns

•      Understanding of SEO

•      Interest in digital trends, including emerging AI tools

•      Experience liaising with partner organisations or third parties to gather content and coordinate media requests

•      A collaborative, purpose-led team where your work has real impact

•      Flexible hybrid working and a trusting, supportive culture

•      Scope to bring fresh ideas and shape how we communicate